What is Affiliate Marketing?

Affiliate marketing refers to an electronic commerce version of traditional concept of agent/referral fee sales channel. But affiliate marketing is different from multi link marketing. Affiliate marketing is a revenue sharing venture between a website owner and an online merchant.Affiliate Marketing (AM) as a network helps in driving up the sales on a cost per acquisition basis. Affiliate marketing sometimes overlaps with other internet marketing methods, because affiliates use methods such as organic search engine optimization, paid search engine marketing, email marketing and display advertising. Affiliates also use less orthodox techniques such as publishing reviews of products or services.An e-commerce affiliate is a website that links back to an e-commerce site such as Amazon.com. Though affiliate marketing helps to cut out the middleman, still affiliates need to trust the software and people behind the e-commerce website they are joining. Read the rest of this entry »

While is the pioneer in revolutionizing the use of internet, the other is the pioneer in monetizing the internet. Despite being one of the biggest companies in the world, Google has been acquiring a company that helps it expand business or launching a service with intent to challenge established leaders in the business. As such Google, will start selling e-books in June or July 2010. This after it decided to launch Android phones and is about to start delivery of TV through internet software. According to Chris Palma, Google’s manager for strategic-partner development “The Book on Google: Is the Future of Publishing in the Cloud?”. Clearly , its an attempt to challenge Amazon.com’s hold over sale of books over internet.

What is Google Editions Read the rest of this entry »